Online Digital Marketing Training Programs

I’m an MBA, PMP, CBAP, and certified professional in Salesforce, HubSpot, Google, and Microsoft, with 15 years of industry experience. I founded and led a startup for nearly a decade, serving 500+ global businesses. As a Lean Six Sigma Black Belt, I specialize in solving digital and business challenges. I’ve trained over 90,000 students via Udemy and Alison, and served as Guest Faculty at IIT KGP, IIM Calcutta, and more. With 4M+ views on Quora, I’ve authored over 1,000 pieces of content.

Our Online Digital Marketing Training Programs offer a flexible, 30-day, 120-hour training course that combines live interactions with the trainer and self-paced online learning. This comprehensive program includes 45 hours of live sessions and 75 hours of practice and recorded modules, covering key areas such as SEO, PPC, WordPress optimization, AI integration, and data analytics. The online format allows participants to learn at their convenience while gaining hands-on experience and practical skills to implement effective digital marketing strategies.

Training Objectives

The main objectives of this online training program are to provide participants with in-depth knowledge of:

SEO Online Course: Learn on-page, off-page, and technical SEO, using AI tools for keyword optimization, content generation, and competitor analysis.
PPC Online Course: Develop and manage PPC campaigns across Google Ads and social media platforms, focusing on ad creation, targeting, budget management, and conversion tracking.
WordPress Optimization: Optimize WordPress sites for search engines and user experience, covering the best plugins, meta tag optimization, and content strategies.
AI in Marketing: Explore AI-driven tools for automating marketing processes, enhancing personalization, and improving campaign performance.
Data Analytics with Google Sheets & Excel: Use data analysis tools to track performance, build dashboards, and generate actionable insights to guide decision-making.

Who Should Attend?

This online training program is ideal for:

Marketing Professionals & Digital Strategists looking to enhance their digital marketing skills with a flexible learning approach.
Business Owners & Entrepreneurs aiming to boost their online presence and increase leads through effective marketing strategies.
SEO & PPC Specialists interested in advanced strategies and tools to optimize campaigns.
WordPress Developers & Content Marketers seeking to integrate SEO, analytics, and AI into their workflows.

Training Structure

The online training program is designed to be interactive, practical, and self-paced, featuring a mix of live sessions, recorded modules, and hands-on exercises. The course runs for 30 days, with 5 days of training per week and weekends dedicated to practice and assignments.

Training Agenda:

Week 1: SEO Fundamentals & AI Tools (20 hours)

Day 1-3 (Live Session, 9 hours):
- Introduction to SEO: On-page, off-page, and technical SEO strategies.
- AI tools for keyword research, content optimization, and SEO audits.
- Real-time demo: Using tools like SEMrush, Ahrefs, and Jasper for SEO.
Day 4-5 (Recorded Sessions, 6 hours):
- Deep dive into AI-powered SEO tools for competitor analysis and content generation.
Practice & Assignments (5 hours):
- Setting up an SEO audit using AI tools and tracking results with Google Analytics.

Week 2: PPC Campaigns & AI Integration (20 hours)

Day 1-3 (Live Session, 9 hours):
- Creating and managing Google Ads campaigns: Ad creation, targeting, and bidding strategies.
- AI applications in PPC: Automated bidding, ad personalization, and performance prediction.
Day 4-5 (Recorded Sessions, 6 hours):
- Building PPC campaigns on platforms like Google Ads and Facebook Ads.
Practice & Assignments (5 hours):
- Launching and optimizing a PPC campaign using AI tools.

Week 3: WordPress Optimization for Digital Marketing (20 hours)

Day 1-3 (Live Session, 9 hours):
- WordPress as a marketing hub: Plugins for SEO, analytics, and speed optimization.
- Content structuring, meta tag optimization, and improving user experience.
Day 4-5 (Recorded Sessions, 6 hours):
- Advanced WordPress optimization techniques, including mobile responsiveness and AI content creation.
Practice & Assignments (5 hours):
- Implementing WordPress optimization strategies and evaluating results.

Week 4: AI in Digital Marketing & Data Analytics (20 hours)

Day 1-3 (Live Session, 9 hours):
- AI integration in marketing: Personalization, automation, and predictive analytics.
- Data analysis using Google Sheets and Excel: Building dashboards and visualizing marketing metrics.
Day 4-5 (Recorded Sessions, 6 hours):
- Practical exercises in data-driven decision-making and AI tools for campaign automation.
Practice & Assignments (5 hours):
- Creating marketing reports and analyzing data for actionable insights.

Week 5: Advanced Digital Marketing Strategies (20 hours)

Day 1-3 (Live Session, 9 hours):
- Advanced SEO, PPC, and AI strategies for better campaign outcomes.
- Implementing automation in marketing workflows, including CRM and email marketing tools.
Day 4-5 (Recorded Sessions, 6 hours):
- Case studies of successful digital marketing campaigns and lessons learned.
Practice & Assignments (5 hours):
- Developing a comprehensive digital marketing plan and using analytics to optimize strategies.

Week 6: Review, Implementation & Final Evaluation (20 hours)

Day 1-3 (Live Session, 9 hours):
- Final project presentation: Participants showcase their digital marketing strategies.
- Real-time feedback from the trainer and fellow participants.
Day 4-5 (Recorded Sessions, 6 hours):
- Insights on implementing digital marketing strategies across different industries.
Practice & Assignments (5 hours):
- Completing final projects and preparing for evaluation.

Key Takeaways

Participants will complete the course with:

A comprehensive understanding of SEO, PPC, WordPress optimization, and AI integration.
Practical skills to design and implement digital marketing strategies.
Proficiency in using analytics tools to measure performance and drive marketing decisions.
A completed digital marketing project that demonstrates the application of learned concepts.

Training Materials Provided

Access to live and recorded sessions for 30 days.
Digital guides covering SEO, PPC, AI tools, and WordPress optimization.
Templates for SEO audits, PPC campaign setup, and data analytics dashboards.
Exclusive access to AI tools for keyword research, content creation, and campaign automation.

Flexible Learning with Continuous Support

The online program is self-paced, allowing participants to learn at their own speed. Continuous support is provided through Q&A sessions, email guidance, and access to an online community for discussions and problem-solving.

Contact Information

For inquiries or to enroll in our Online Digital Marketing Training Programs, please reach out to:

Phone: +91-9836375842
Email: omkar@whatisdigitalmarketing.in

Testimonials

“The online training program was incredibly detailed and flexible. The live sessions, combined with practical exercises, were very effective.” — Ananya G., Digital Strategist

“I gained valuable insights, especially in AI integration and analytics. The course was well-structured and easy to follow.” — Mohit S., PPC Specialist

Join Our Online Digital Marketing Training Programs

Enhance your digital marketing skills with a 30-day comprehensive training program that offers flexible learning, real-time interactions, and hands-on practice to drive better marketing results.

Join Now – Complete Digital Marketing and SEO Masterclass

Omkar’s Profile Site:

This segment introduces Omkar Nath Nandi’s professional website, which showcases his career journey, achievements, and expertise in digital marketing. It acts as a comprehensive portfolio of his work, detailing successful projects, campaigns, and strategies across various digital marketing channels. Visitors can explore his skills, certifications, and contributions to the industry, making it a resource for potential clients, collaborators, and students seeking to learn from his experience.

News Letter – What is digital marketing:

Omkar’s LinkedIn newsletter series titled “What is Digital Marketing” is a regular publication aimed at providing comprehensive insights into various digital marketing areas. Each issue covers specific topics, from foundational strategies to advanced techniques, tailored to enhance marketers’ skills. It serves as a valuable resource for both beginners and experienced professionals, offering in-depth analysis, case studies, and tips to succeed in the digital marketing space.