Free Course Overview
Learn how to create a business website from scratch, including tools and techniques suitable for entrepreneurs on a budget. With practical lessons and detailed demonstrations, you’ll get a strong foundation for creating and managing your website independently. Check out the video for each step, along with further tips on how to market your business website effectively.
3 Hours Free Digital Marketing Course
Course Outline and Key Lessons
| Timestamp | Lesson | Description |
|---|---|---|
| 0:00 | Introduction to HTML, CSS, and Website Creation | Start with the basics of HTML and CSS, essential coding languages for website creation. This lesson introduces you to structuring and styling a simple webpage, covering how to add text, images, links, and format the layout for a cohesive look. |
| 4:03 | Basic HTML and Text Editor (Brackets) | Learn how to use Brackets, a free and user-friendly text editor for HTML. This segment shows how to write, edit, and preview HTML code, making it easier to manage and update your website. |
| 10:12 | Editing a Static HTML Website and Using Free Templates | Discover how to use free templates to quickly build a website layout, ideal for beginners. This lesson covers sourcing, editing, and personalizing templates to suit your business needs. |
| 20:27 | Uploading Site via cPanel vs. FTP (FileZilla) | Learn the differences between uploading your website using cPanel and FileZilla FTP, two popular tools for managing website files. This lesson helps you decide which method best suits your project and guides you through both processes. |
| 24:05 | Introduction to WordPress and its Business Promotion Power | WordPress is a powerful platform for business websites. This introduction explains why WordPress is preferred for business promotion, covering its customizable features, themes, plugins, and built-in SEO capabilities. |
| 37:19 | Creating a Custom WordPress Website | A step-by-step guide to setting up a personalized WordPress site, including theme selection, layout customization, and essential plugins to optimize your business website. |
| 44:40 | Creating a Landing Page with WordPress | Learn how to design and set up an effective landing page using WordPress, essential for lead capture and conversions. This lesson shows how to use page builders and plugins to create a focused, high-converting landing page. |
| 54:52 | Setting up an Online Store with WooCommerce | Discover how to build a functional online store on your WordPress site with WooCommerce. This lesson covers product listings, payment gateways, and inventory management, providing a seamless experience for customers. |
| 1:03:38 | Database Identification and Optimization | Understanding your website’s database is essential for performance. This lesson guides you on identifying the database, optimizing it, and performing password changes to ensure security and efficiency. |
| 1:07:02 | Installing Themes and Plugins on WordPress | Enhance your website’s functionality by installing themes and plugins. Learn how to browse, install, and activate themes and plugins directly from WordPress to improve aesthetics and add useful features. |
| 1:11:12 | Installing WordPress Using Softaculous and FTP | Get an overview of two methods for installing WordPress: the Softaculous app installer and manual FTP upload. This lesson details the pros and cons of each method and guides you through installation steps. |
| 1:21:16 | Managing a WooCommerce Store | This segment provides tips on managing a WooCommerce store, covering essentials like order processing, customer communication, and inventory management for seamless operations. |
| 1:30:01 | Backing up WordPress and Transferring to a New Server | Learn the steps to create backups of your WordPress site and transfer it to a new server without data loss. This process is crucial for ensuring site continuity and safeguarding against technical issues. |
| 1:37:28 | Creating Content with WordPress Posts and Pages | Explore how to use WordPress posts and pages to add content to your website. This lesson explains the differences between posts and pages and how to structure them to maximize engagement and SEO benefits. |
| 1:53:12 | Organizing Content with Categories, Pages, and Menus | Enhance site navigation and user experience by organizing content using categories, pages, and menus. This lesson shows how to create an intuitive site structure that helps visitors find information easily. |
| 2:05:12 | Designing with Premium Themes from ThemeForest | Get insights on designing a professional-looking website using premium themes from ThemeForest. Learn how to select and customize these themes to create a visually appealing, fully functional business website. |
| 2:15:31 | Website Backup and Restoration | This lesson provides a detailed guide on backing up and restoring your website. Backups are essential for data security and ensuring your site can be quickly restored in case of any issues. |
Why complete this free course?
This tutorial is a complete resource for building a free or budget-friendly website that meets the needs of small and mid-scale businesses. Whether you want a simple, static HTML site or a dynamic, customizable WordPress website, these lessons will guide you through every step.
With a strong website foundation, you can:
- Boost Online Presence: A well-designed website establishes credibility and visibility.
- Improve Customer Engagement: Optimize your website to enhance user experience and encourage interaction.
- Increase Sales: Create an online store with WooCommerce to expand your sales channels.
- Optimize for Search Engines: Learn SEO basics that help your site rank better in search results.
- Enhance Security: Keep your website safe with tips on backups, database optimization, and secure hosting.
Further Resources
For more in-depth training, explore the accompanying blog post linked below, where you’ll find expanded discussions on each topic covered in the video.
By following these lessons, you’ll gain the skills to create, manage, and promote your business website effectively. Start your website journey today and learn how a strong online presence can elevate your business.
Omkar Nath Nandi – Digital Marketing Expert
Omkar Nath Nandi is a seasoned digital marketing professional with a robust online presence and a proven track record in guiding brands and individuals to success in the digital landscape. With expertise across various platforms, Omkar has effectively leveraged content creation, training, and strategic digital marketing to reach and inspire a global audience.
Connect with Omkar
- LinkedIn: linkedin.com/in/omkarnathnandi
📊 7,070 Followers | 📧 1,150 Email Subscribers - Quora: quora.com/profile/Omkar-Nath-Nandi
👁 4 Million+ Views | 👥 1,350 Followers
YouTube Channels
- Omkar Nath Nandi – Digital Marketing Insights
- Sunanda’s Kitchen – Culinary Channel
⏱ 20,000+ Watch Hours | 👥 3,500+ Followers
Educational Platforms
- Udemy Instructor: udemy.com/user/omkar-nath-nandi/
🎓 80,000+ Enrollments – Omkar’s courses have helped thousands build essential digital marketing skills. - Alison Course – Essentials of Digital Marketing and Lead Generation: alison.com/course/essentials-of-digital-marketing-and-lead-generation
🎓 11,000+ Enrollments
Digital Portfolio & Blog
- Digital Portfolio: omkar.whatisdigitalmarketing.in
- Blog: omkar.whatisdigitalmarketing.in
👁 1 Million+ Views – Omkar’s blog covers in-depth insights into SEO, content marketing, and digital advertising.
Creative Contributions
- Pexels Contributor: pexels.com/@omkar-nath-nandi-55727/
👁 101,000+ Views – Sharing high-quality, original visuals with a global audience.
With his extensive reach and hands-on training approach, Omkar Nath Nandi empowers learners to develop actionable digital marketing skills and build successful careers in the field. Whether through online courses, blog posts, or his YouTube channels, Omkar’s passion for digital marketing and teaching shines through in every interaction. Connect with him today to learn, grow, and excel in the digital world.