What Types of Training do I provide?
Types of Training I Provide
I offer a diverse range of training programs that cater to different learning needs and professional development goals. With over 15 years of expertise in digital marketing and related fields, my training spans various formats to ensure accessibility, engagement, and practical application. Here’s a closer look at the types of training I provide:
Conference Training
I frequently serve as a speaker and trainer at conferences, sharing in-depth insights into digital marketing, SEO strategies, and process optimization. My sessions are designed to offer a blend of theory and practice, focusing on data-driven decision-making to achieve optimal results. Some of the notable conferences where I have trained include:
- Digital Marketing Conference at IIT Kharagpur: This event focused on the evolving landscape of digital marketing, where I guided attendees through hands-on exercises, real-world case studies, and the latest marketing strategies. Participants learned to effectively leverage SEO, PPC, and content marketing to drive measurable business outcomes.
Workshops
Workshops are a key part of my training portfolio, offering intensive, hands-on sessions that allow participants to dive deep into digital marketing tools and techniques. These workshops are designed to provide immediate, actionable skills and are highly interactive, promoting real-time collaboration among attendees.
- Data-Driven Digital Marketing Workshops: I conduct specialized workshops for institutes, universities, and corporate organizations, focusing on practical skills like keyword research, SEO auditing, Google Analytics, CRM implementation, and conversion optimization. Participants engage in real-time projects that enhance their ability to execute digital marketing strategies effectively.
Seminars
My seminars provide a platform to explore the latest digital marketing trends, strategies, and tools. These seminars are designed to cover a wide range of topics, including advanced SEO techniques, PPC advertising, social media marketing, and digital transformation strategies for businesses.
- Guest Faculty Sessions at IIM Calcutta: I serve as a guest faculty at premier institutions like IIM Calcutta, where I lead seminars that delve into digital marketing strategy formulation, effective campaign management, and maximizing ROI through data-driven decisions.
Events
I actively participate in and organize digital marketing events that bring together industry professionals, academics, and students. These events provide an opportunity for extensive networking, knowledge sharing, and practical demonstrations of cutting-edge digital marketing strategies.
- Digital Marketing Events at Universities and Corporates: I have led various events that facilitate peer learning and hands-on experience with real-world digital marketing challenges. The events aim to equip participants with skills that are not only theoretical but also highly applicable in the dynamic digital landscape.
Employer Training
My training for employers is tailored to corporate needs, focusing on enhancing the digital marketing skills of employees to improve the company’s overall marketing performance. The training covers:
- Corporate Workshops: These are structured around the specific digital marketing requirements of the organization. Training modules include SEO optimization, CRM utilization, content strategy development, and social media management. This helps companies build a skilled internal team capable of executing strategic marketing campaigns that drive results.
Online Training
I offer a wide range of online courses and training programs, making learning accessible to a global audience. These online programs are designed to be flexible, allowing learners to progress at their own pace while still gaining valuable, industry-relevant skills. My online training programs include:
- Udemy Courses:
- Complete Digital Marketing and SEO Masterclass: This course covers all aspects of digital marketing, from keyword research and on-page optimization to advanced techniques like building a comprehensive content strategy.
- Free Digital Marketing, SEO, WordPress Advanced Master Course: This comprehensive course is ideal for beginners and small business owners looking to establish an online presence and leverage digital marketing for growth.
- Essentials of Digital Marketing and Lead Generation (Alison): This course focuses on equipping learners with foundational skills in digital marketing and lead generation strategies, making it suitable for anyone looking to boost their marketing acumen.
Webinars
Webinars provide an opportunity for real-time engagement, allowing participants to interact directly and ask questions as the session progresses. I host regular webinars that focus on various aspects of digital marketing:
- YouTube Courses & Webinars:
- Digital Marketing Full Course for Beginners: This comprehensive course covers SEO, PPC, social media marketing, and email marketing, offering step-by-step guidance to beginners.
- How to Create a Free Website for Business: This practical session focuses on building a business website using WordPress, targeting individuals and small business owners.
Why Choose My Training?
- Expert-Led Sessions: As a seasoned digital marketing professional with over 15 years of experience, I bring both theoretical knowledge and practical insights to each training format, making learning both comprehensive and effective.
- Real-World Application: Whether in a classroom, online, or at an event, my training is designed to be actionable. I use real-world case studies, hands-on exercises, and live projects to ensure participants can apply what they learn immediately.
- Flexibility & Accessibility: My training formats are designed to be adaptable to different learning preferences and professional schedules. Whether you’re looking for intensive workshops, flexible online courses, or interactive webinars, I provide a learning experience that fits your needs.
- Accredited & Recognized Training: My training programs align with international standards set by Udemy and Alison.
- Diverse Audience Reach: My training is suitable for a wide range of audiences, including students, professionals, corporate teams, and business owners. I have trained over 90,000 students globally, showcasing my ability to deliver impactful training to diverse groups.
My Educational Qualifications
Educational Degree
- MBA, Marketing, HR, Mysore University (2022–2024) – 3rd SEM Completed (Average Marks until now 72%)
- MBA, Marketing & Retail, EIILM Kolkata (2012)
- PGPM Marketing & Retail, EIILM Kolkata (2012)
- Executive Program on Digital & Social Media Strategy, IIM, Calcutta.
Professional Certifications
- PMI-PMP, 2022.
- IIBA-CBAP, 2023.
- Google Ad Certified.
- Google Analytics Certified.
- Google Digital Marketing & E-commerce
- Google Project Management
- MCAP – Microsoft Certified Advertising Professional.
- LinkedIn Marketing Strategy Certified
- LinkedIn Content & Creative Design
- LinkedIn Certified Marketing Insider
- SFMC – Salesforce Marketing Cloud Administrator
- Coursera Profile of Omkar
- PMI Community Profile of Omkar
- Amazon Ads Retail Certification
- Amazon Advertising Campaign Planning Certification
- Sponsored ads certification
- Inbound Marketing Optimization
- HubSpot Marketing Hub Software
- HubSpot Email Marketing
- Lean Six Sigma White Belt and Yellow Belt
- Lean Six Sigma Green Belt
- Lean Six Sigma Black Belt
- Lean Management and Manufacturing Expert
- Certified Process Improvement and Process Mapping Expert
- Certified Operational Excellence (OPEX) Expert
- Certified Risk Management FMEA ISO 3100 Expert
International Universities Certifications
- Professional Certificate – Leading in a Remote Environment – Harvard X
- Product and Service Creation in the Internet Age -MIT
- Organizational Analysis, Stanford University
- Product Ideation, Design, and Management – University of Maryland, College Park
- Business Analytics with Excel: Elementary to Advanced – Johns Hopkins University
- Digital Marketing Specialization, University of Illinois at Urbana-Champaign
- Search Engine Optimization (SEO) – University of California, Davis
- Leadership Skills – IIM-Ahmedabad
- A Life of Happiness and Fulfilment – ISB – Indian School of Business
- International Leadership and Organizational Behavior, Università Bocconi
- Introduction to Psychology, Yale University
- Introduction to Digital Journalism – Reuters
- Entrepreneurship Strategy: From Ideation to Exit. HEC Paris
- Organizational Leadership Specialization, Northwestern University
- Brand Management: Aligning Business, Brand and Behaviour, University of London
Conclusion
My training offerings are built on a foundation of quality, adaptability, and effectiveness, ensuring that participants gain theoretical knowledge and develop the skills needed to excel in the dynamic field of digital marketing. Whether through online courses, workshops, seminars, or corporate training, I aim to empower individuals and organizations to achieve operational excellence and marketing success.
I look forward to sharing my knowledge as a CPD-approved trainer, bringing measurable value to all participants and fostering a culture of continuous professional development.
This comprehensive content demonstrates my expertise across various training formats, highlighting your practical approach, flexibility, and commitment to professional development, making a strong case for my CPD approval.