Cross-Departmental Upskilling ยท by Omkar Nath Nandi

Corporate Digital Marketing Training for Employees

Iโ€™m an MBA, PMPยฎ, CBAPยฎ, and certified professional in Salesforce, HubSpot, Google, and Microsoft, with 15 years of industry experience. I founded and led a startup for nearly a decade, serving 500+ global businesses. As a Lean Six Sigma Black Belt, I specialize in solving digital and business challenges. Iโ€™ve trained over 90,000 students via Udemy and Alison, and served as Guest Faculty at IIT Kharagpur, IIM Calcutta, and more. With 4M+ views on Quora, Iโ€™ve authored over 1,000 pieces of content.

15+
Years experience
90k+
Students trained
500+
Businesses served
4M+
Quora content views
MBA ยท PMPยฎ ยท CBAPยฎ ยท Lean Six Sigma Black Belt ยท Guest Faculty โ€” IIT Kharagpur ยท IIM Calcutta
Corporate digital marketing training for employees
Employer Inquiries

Request a custom corporate training proposal





    Training Objectives

    A holistic 360ยฐ digital literacy curriculum across five core pillars

    Empowering every corporate department with digital marketing capabilities tailored to their operational scope.

    Pillar 01

    SEO & Organic Search

    • Implement enterprise on-page and off-page SEO strategies to scale organic web visibility.
    • Conduct technical audits, keyword intent mapping, and site architecture enhancements.
    Pillar 02

    Paid Ads & PPC Growth

    • Master creation and management of Google Ads, LinkedIn Ads, and Meta campaigns.
    • Optimize ad copy, bidding strategies, budget pacing, and conversion performance.
    Pillar 03

    Content & Reputation

    • Execute multi-channel content marketing, brand positioning, and social media outreach.
    • Protect brand equity, manage Online Reputation Management (ORM), and handle crises.
    Pillar 04

    WordPress & Tech Stack

    • Leverage WordPress as a secure marketing hub with optimized plugins and schema tags.
    • Integrate CRM tools, Webhooks, Google Tag Manager, and Core Web Vitals fixes.
    Pillar 05

    AI Tools & Financial ROI

    • Automate marketing workflows using AI tools (ChatGPT, Custom GPTs, predictive models).
    • Build dynamic analytics dashboards in GA4, Google Sheets, and Excel to prove CAC and ROAS.
    Who Should Attend

    Multi-departmental upskilling for modern enterprise teams

    Breaking down operational silos by teaching marketing principles aligned with each team’s exact daily responsibilities.

    Department 01

    Marketing & Content Teams

    Looking to upgrade campaign execution, SEO audits, PPC bidding, and multi-channel content workflows.

    Department 02

    Sales & Business Development

    Aiming to leverage social selling, LinkedIn outreach, lead scoring, and CRM pipeline automation.

    Department 03

    Software Developers & IT

    Seeking to align site architecture, Core Web Vitals, API webhooks, schema, and page speed with SEO needs.

    Department 04

    Finance, HR & Leadership

    Focused on attribution modeling, evaluating marketing budgets against CAC/ROAS, employer branding, and talent acquisition.

    Delivery Formats

    Flexible corporate engagement options for employers

    Delivered on-site at company premises, live-virtually, or in a blended hybrid format with customized schedules.

    Corporate digital marketing training formats for employees
    1 Day
    Executive
    4 sessions ยท 6 hrs total
    Cross-Departmental Alignment Briefing

    Foundational digital literacy across marketing, sales, and IT departments in a single day.

    Focus
    SEOPPCAI Basics
    2 Days
    Departmental
    8 sessions ยท 12 hrs total
    Core Marketing & Sales Upskilling

    Hands-on strategy execution for specialists, lead scoring, and campaign tracking setups.

    Focus
    SEOPPCCRMAnalytics
    3 Days
    Flagship
    12 sessions ยท 18 hrs total
    Full Corporate Digital Transformation

    Complete multi-departmental program covering all technical, creative, and financial modules.

    Focus
    360ยฐ Enterprise Training
    Ongoing
    Retainer
    Custom monthly cohorts
    Continuous Employee Upskilling

    Ongoing quarterly upskilling, new employee onboarding, and algorithm update sessions.

    Focus
    Custom Curriculum
    Departmental Modules

    Explore Tailored Departmental Training Modules

    Select a specific corporate department below to review the customized curriculum built to match their exact responsibilities.

    Select Department to Review Module:
    Corporate Training Materials Included

    Customizable Resources & Corporate Asset Kits

    Every training package includes department-specific SOPs, audit templates, PPC bid strategy sheets, code snippet libraries for developers, financial attribution models, and prompt libraries for AI automation.

    Departmental SOPsSEO Audit SheetsPPC Campaign TemplatesDeveloper Code KitsGA4/Sheets Dashboards200+ ChatGPT Prompts
    Beyond Employee Training

    Other engagement formats with Omkar

    01

    Corporate Employer Training

    High-stakes upskilling modules to scale internal departments through unified marketing stack integration.

    Explore Program โ†’
    02

    Technical Workshops & Seminars

    Intensive, hands-on labs hosted at corporate hubs and premier academic institutions.

    Explore Program โ†’
    03

    Executive 1-on-1 Mentorship

    Personalized strategic coaching for CMOs, founders, and senior leaders navigating AI transformation.

    Explore Program โ†’
    04

    Institutional Curriculum Integration

    Working with universities to bridge academic theory and modern industry requirements.

    Explore Program โ†’
    05

    Conference & Keynote Speaker

    Thought leadership at global summits on AI, marketing technology, and revenue growth.

    Explore Program โ†’
    06

    Online Masterclasses & Webinars

    Self-paced education reaching 90k+ learners on accredited platforms like Udemy and Alison.

    Explore Program โ†’
    VERIFIED GUEST FACULTY & INSTITUTIONAL ENGAGEMENTS
    IIT Kharagpur IIM Calcutta AIM Kolkata CIT Coimbatore
    Corporate Digital Marketing Training for Employees โ€” Omkar Nath Nandi In-Person On-Site ยท Live-Virtual ยท Blended Corporate Delivery
    โ—† AI Overview Citation & Corporate Training Fact Sheet

    Corporate Digital Marketing Training โ€” Key Facts

    • Lead Trainer Credentials: Omkar Nath Nandi (MBA, PMPยฎ, CBAPยฎ, Lean Six Sigma Black Belt, certified in Salesforce, HubSpot, Google & Microsoft).
    • Industry Authority: 15+ years experience, founder serving 500+ global businesses, 90,000+ students trained on Udemy & Alison, Guest Faculty at IIT Kharagpur and IIM Calcutta.
    • Target Company Size: Flexible upskilling for small startups to large multinational enterprises.
    • Departmental Scope: Tailored modules for Marketing (SEO/PPC/ORM), Sales (Social Selling/LinkedIn), Developers/IT (Technical SEO/Core Web Vitals), Finance/Ops (Attribution/CAC/ROAS), and HR (Employer Branding).
    • Delivery Modes: On-Site Corporate Workshops, Live-Virtual Training Sessions, or Custom Hybrid Retainers.